The Electric Urban Car Family project is the first of this scale led by SEAT & CUPRA on behalf of the Brand Group Core, marking a significant step in its role within the Volkswagen Group. Built on a shared platform, the Electric Urban Car Family has reduced complexity and costs in production while bringing four distinct models to the market, each addressing different customer demands. Following the new cross-brand governance model, the company will now continue to drive electrification from the Iberian Peninsula by spearheading the continued development of the MEB21 platform.

The launch of the CUPRA Raval and the Volkswagen ID. Polo marks the culmination of a historic transformation that reinforces SEAT & CUPRA’s position as automotive powerhouse. After the start of production of the two fully electric vehicles, the state-of-the-art factory in Martorell is ready to lead the way in future mobility with a flexible approach producing electric, hybrid and highly efficient combustion vehicles.

Oliver Blume, CEO of the Volkswagen Group

The new Volkswagen ID. Polo is the all-electric version of one of the most successful models in its history. Sold over 20 million times, the Polo is now entering a new chapter – completely reimagined and systematically geared towards the future. The ID. Polo combines elegant, timeless and clear design with compact but generous space for everyday use and high quality with an attractive entry-level price. The small car also sets technological standards: with a WLTP range of up to 454 km and the new Connected Travel Assist, including automatic traffic light recognition, efficient one-pedal driving or vehicle-to-load function that turns the ID. Polo into a mobile power source for devices such as e-bikes. 

The arrival of the CUPRA Raval kicks off a new chapter in SEAT & CUPRA’s history, representing the next stage in the CUPRA’s unstoppable growth. In just 4 meters, the most radical version of the urban EV offers a sporty silhouette with a driver-focused, immersive and maximized interior. True to CUPRA’s DNA, it delivers electrifying performance while integrating advanced innovations such as 3D-knitted CUP Bucket seats and dynamic light projections in the door panels. Built on Volkswagen’s MEB+ platform, the CUPRA Raval creates its own segment to redefine urban electric mobility, launching with three editions and offering a range of around 450 km.

After its market launch in summer 2026, the CUPRA Raval will further accelerate CUPRA’s momentum, with the brand performing better than ever as it reaches its 8th anniversary. With more than 1 million cars sold since its launch, CUPRA has achieved its all-time best first quarter in 2026 with March becoming the best-selling month in its history, as it moves closer to its objective of reaching 3% market share in Europe.